Can I Market My Business Without Social Media?

Lydia Lee, Screw The Cubicle
2 min readApr 6, 2021

Is Social Media Necessary For Marketing Your Business?

When we look out there in the online business world, it looks like everyone’s on multiple platforms and spending hours churning out social content like a factory.

And this…is giving you the heebie-jeebies. 😰

You’re not alone in feeling that social media can feel overwhelming, especially when being on those platforms tend to evoke comparison to others rather than inspiration.

For some of you, it may not fit your personality type to market this way.

For others, you may be finding yourself spending oodles of time creating snazzy images for your social channels, but hearing crickets when it comes to attracting clients.

With ever-changing algorithms and pressure to buy ads just to get seen by a reasonable amount of people, it’s no wonder why a lot of business owners may be seeking alternative ways to market so they can keep their sanity.

I’ve certainly tried all sorts of marketing approaches in my many years of being a business owner, but time and time again, I’ve realized that I tend to gain more traction for clients and building my audience through more human-focused ways of marketing.

Though social media can be a great way to connect with people and promote your services and products, it’s not the only way to get your business visible and seen.

​In this week’s video below, I’m sharing alternative ways to market your business that doesn’t involve social media but they’re great ways to connect with clients and grow your audience.

Whether you’re a newbie business owner or simply looking for better ways to market authentically, the tips I share in this video will help you share your vision with more people!

Can I Market My Business Without Social Media? Here Are Alternative Ways To Grow Your Audience…

What I Covered In The Video

  • Why social media can be a distraction when it turns into a comparison game.
  • How to find opportunities in your existing community and networks to get clients.
  • Why you don’t need to be a ‘full-blown expert’ to start sharing your expertise on bigger platforms.
  • How to successfully pitch to be a guest on a podcast and find shows that are looking for guests like you.
  • The #1 marketing tool I’ve used to grow my audience beyond social media: Newsletters!

What’s the ONE tip from today’s video that has inspired you to take action?

Share with me in the comments below.

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Lydia Lee, Screw The Cubicle

I’m a Work Reinvention Coacht & Lifestyle Business Strategist. Your work matters in the world and my job is to help you get it out there.